B2B Brand Awareness Data, New Salesforce & HubSpot Reports, YouTube Adds Guest Streaming, & Rising Digital Ad Spend

B2B brands shouldn’t fear rejection, but being unknown91 percent of potential customers don’t actively reject any B2B brands, while increasing brand awareness remains one of the top challenge that B2B marketers face, as unawareness has significant variability by brand, according to newly-released report data from The B2B Institute. Marketing Week […]

LOBO Application – On Ship Maintenance

Awkward & Restricted Access On ship maintenance tasks present many challenges which require solutions. By their very nature ships have little spare storage capacity & many of the areas requiring maintenance are awkward to access. Other considerations include making sure maintenance crews have the capability to react quickly to problems […]

6 Reasons for Updating a Website

Imagine you’re getting dressed for a job interview. Would you scan your wardrobe and choose the perfectly pressed outfit or the wrinkled shirt and pants that’s been soaking in your dirty hamper? You’d likely choose clean clothes because you want to make the best impression possible. And while we don’t […]

Loop & Tie Reveals New Self-Service Feature & 100% Price Transparency

Loop & Tie, a carbon regenerative gifting platform, released 100% transparent pricing for its Essentials and Premium Tier subscribers and extended the capabilities of its self-service platform to encompass corporate gifting. The enhanced self-service feature helps practitioners create an account, purchase or upgrade subscriptions without any sales conversations or invoicing […]